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Author Archives: Alex Co

GameChanger Retail Lab™ now at Sprouts

GameChanger Testing with Sprouts stores The Natural grocery segment now tops $100 Billion in annual sales – and has grown double-digits for the past 10 years.  Are you getting your share? GameChanger is proud to announce a testing program at Sprouts Farmers Market, the fastest-growing…

Meat Bars, Pea Pizza And Other Innovations from Expo West

Food Companies get Innovative. Are you ready for Meat Bars and Pea Pizza? The hottest innovation event in the food and beverage industry – Natural Products Expo West – wrapped up last week in Anaheim, CA.   About 70,000 industry attendees sampled new products from over 1,000…

Set up 2015 Store Tests Now

Now scheduling 2015 Retail Lab™ Tests If you haven’t started planning yet for 2015, now is a good time! We’re currently scheduling Retail Lab store tests for JFM, 2015, with our core retail chains – and want to make sure we get your test scheduled. Not sure…

Retail Lab: Still time to Test New Products this Year

Complete your Retail Lab before Year End Labor Day is just around the corner, but there is still time to complete a GameChanger Retail Lab test this year before the holidays. GameChanger can get new Retail Lab tests set up in just 6-8 weeks.  The GameChanger…

Is P&G’s Business Model Broken?

The Broken CPG Business Model Read Larry’s Popelka’s latest Bloomberg Businessweek article about P&G’s brand sell-off.                                               P&G’s problem isn’t too many brands; it’s a dated business model…

Build your new product in 6 weeks

Build your New Product Today “People don’t know what they want until you show it to them” – Steve Jobs If you’ve got a great new product idea, you need to build it and see if anyone will buy it.  At GameChanger we are dedicated…

Your Biggest Innovation Barrier

Your Biggest Innovation Barrier             Need a big new innovation?  Most companies already have winning ideas.  The problem is they’re probably buried in your stage-gate approval process – or worse sitting on the sidelines because they haven’t achieved consensus approval. Big…

GameChanger Launches new low-cost Retail Testing Tool

Introducing GameChanger Retail Lab™ LTE GameChanger announced today that it is formally expanding its Retail Lab LTE service from Beta test.  The new service allows companies to conduct real-world store testing of new products for as little as $35K, and as quickly as four weeks. “The…

3D Printing, Self-driving cars and brainwave tracking are here!

Check out GameChanger CEO Larry Popelka’s latest Bloomberg Businessweek article on all of the hot new innovations from last week’s Consumer Electronics Show. Ten Innovations from CES you should know about Hundreds of innovative new gadgets were unveiled last week at the International Consumer Electronics Show (CES) in…

GameChanger MVP Program Featured in the Delaney Report

This week’s Delaney Report features an article about GameChanger’s Minimum Viable Product MVP Program. The Delaney Report, edited by Tom Delaney, is one of the leading CPG industry newsletters, highlighting trends and industry news. Highlights from the article: ———————————- Making it Viable Alameda, Ca.-based GameChanger…