Category Archives: Bloomberg Businessweek

Why Corporate Executives should get paid more

Read Larry Popelka’s latest Bloomberg Businessweek article and find out why corporate executives should get paid more. More Companies Need High-Priced CEOs It’s proxy season, and several companies have released chief executive pay data in their annual filings. CEO salaries in S&P 500 companies are up 8…

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Too much cash is bad for innovation

Check out Larry Popelka’s latest Bloomberg Businessweek article and find out why Apple Computer and other companies are struggling to grow – because they have too much cash. Too Much Cash isn’t Good for Apple Apple Computer is under fire from dissident shareholders for hoarding too…

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10 Big Innovations for Business

See how several new technologies are about to change the business world.  Check out Larry Popelka’s new Businessweek article about exciting new business technologies from last week’s Consumer Electronics Show.  Here are the highlights: 1. Tablets everywhere Tablets are becoming the tool of choice for…

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Why Micro-Managers are better innovators

Why you need a micro-manager to innovateRead Larry Popelka’s new Bloomberg Businessweek article and learn how Apple, Microsoft and Disney have been more successful at innovation with Micro-manager style CEOs. In Praise of Micro-Managers Apple has been without Steve Jobs for one year now, and…

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How McDonald’s has adopted Transparency as a Marketing Tactic

McDonald’s new Transparency Program Check out Larry Popelka’s latest Bloomberg Businessweek article and find out how McDonald’s, Timberland and others have turned Transparency into a new marketing tool.McDonald’s enters the age of Transparency McDonald’s announced last week that it will start posting calories for all its food on its…

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How Walmart, Toyota and others used “Moneyball” strategies to grow

How Walmart, Toyota and others used “Moneyball” strategies to grow Moneyball II Read Larry Popelka’s latest Bloomberg Businessweek article and find out how companies are using resource constraints as a competitive advantage…  also why Mark Zuckerberg should become an Oakland A’s fan.  Here are some of the…

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Corporate Breakups – the hot new growth strategy

Find out how Kraft, Whitewave and Sara Lee are using corporate breakups to spur growth and innovation.  Read Larry Popelka’s latest Bloomberg Businessweek article: Last week, Dean Foods (DF), the largest U.S. dairy company, announced it was breaking up by splitting off its organic WhiteWave division. It turned out…

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Why “Made in China” Olympic uniforms are good for America

How Outsourcing Drives Innovation and Growth Read Larry Popelka’s new Bloomberg Businessweek innovation column on those controversial “made in China” Olympic uniforms – and find out why they are actually good for the American economy. Virtually every politician—Republican and Democrat—is up in arms about how…

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Microsoft’s New Vertical Innovation Strategy

Microsoft’s new Vertical Innovation Strategy Read Larry Popelka’s new Bloomberg Businessweek innovation column, and learn how Safeway, Microsoft, Google and Netflix are changing the innovation game to innovate upstream in their value chains.  This exciting new innovation approach can unlock significant opportunities for growth in…

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Why GM dissed Facebook and the Super Bowl – and what it means for marketers

GM vs. Facebook and Super Bowl Read GameChanger CEO Larry Popelka’s latest Bloomberg Businessweek article on Social Media, and find out why GM and some other big marketers dislike it. GM Doesn’t Get Social Media Three days before Facebook’s initial public offering, General Motors (GM)…

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